While Weight Watchers has changed its name to WW and Wellness that Works, Wellness Wins, etc. The weight loss program is still in tact though now swallowed in the currently trendy “wellness” name game. And for those of us who have grown to love “WW” over the years, we are happy that only the name has changed this year! Many of us in chat have always called Weight Watchers “WW” so that is no biggie to many of us. In fact, WW is just catching up with its members on that one! Some of us “veteran”(experienced) members (clients now) snicker at changes from “meetings” to “workshops” and “stores” to “studios” as we know that language is an attempt to move away from some negative connotations and stereotypes of words. Leaders are now “coaches” – go team! And receptionists are now “guides” – which way now! (smile)
A new part of the program/wellness approach is the use of earning “wins” for tracking, exercising and attending workshops. There are currently three prize levels. Can I be blunt here? The prizes seem more geared toward the younger, urban set and not for more “seasoned” members. If I would have any kind of influence on “WW” with the rewards program is to add rewards that are truly “worth it.” What do I mean? How about earning “wins” that earn us either discounts on WW Cruises or FREE Cruises??!!! How about gift cards to stores more of us are likely to use? (Amazon, Home Goods, Ross, TJ Maxx, Macy’s, Dillards, Saks, Target, Walmart, Walgreens, CVS, Rite Aid, Ebay, etc.) While Kohl’s is great, there is not one reasonably close to me. I could bet almost everyone in WW has one of those three drug stores close to them and those are “wellness” advocates too! Better yet, how about gift cards to purchase healthy food!!!!? Krogers, Pubix, Safeway, Wegmans, etc. How about stacking discounts on WW products? How about earning enough “wins” that you earn a fee free month? I can think of so many things members would love for prizes besides a new mug, thermos, bag, etc. I am not saying those are not good prizes but how about some really usable items! You can only use so many mugs, thermos, bags, etc.
WW you are on the right track, now let’s put more fuel in the train and make this little engine that could, really gain momentum and chug along!
WW – a rose by another name but just as sweet of a weight loss program!
I know I can! I know I can!
I know WW can too!